Primary Colors

The primary brand color is SU Red. It must be present throughout all brand collateral. Utilize the SU Red to help visually tie back to Seattle University as a brand. Make “red” the hero.

SU's primary color red

Neutral Colors

Black, white and shades of gray are acceptable colors to partner with SU Red.

SU's neutral color palette

Accent Colors

Five accent colors — teal, royal, blue, emerald and yellow — can be used to compliment the SU Red. However, these colors should never be used alone, or in a primary way.

SU's accent colors

Find hex codes, color builds and more on the Redhawk Hub.

Redhawk Hub